Inside Secrets to Greeting Card Writing Revision

Inside Secrets to Greeting Card Writing Revision The legendary Emily Dickinson once stated, â€Å"A wounded deer leaps the highest.†Ã‚   The same holds true for successful greeting card writers. We constantly pour out creative ideas into verses in hopes of landing a sale, and when some of our creations receive rejection, taking a leap to revision is our wisest recourse. Greeting Card Publisher Oatmeal Studios (www.oatmealstudios.com), accepts short humorous verses that possess a punch line sure to bring a smile to the toughest consumer. Sun Day Greetings (www.sundaygreetings.com), however, is more subtle regarding humor and sentimental verse. In lieu of this, is it possible to revise a rejected verse like this: (Picture of a pretty woman sitting on a bus bench) O:   Dear friend, getting older I:   is such a bummer! Let’s try lightening this statement up to the one hundredth power! (Picture of a beautiful older woman dressed impeccably.   Her husband escorts her to the table at a restaurant.   Her husband speaks.) O:   Getting older I:   sure looks amazing on you!   Happy Birthday! Understanding what is not working and opening up your mind to telling a more interesting story are the keys to revision. Whenever a publisher requests to see samples of my work, I like to have sample verses handy that I can just cut and paste in an email like the one below: (Picture of a cat standing on two paws/the other two paws rest in a chair. A birthday cake and a bottle of champagne sit on a table near O:   Break open the bubbly! I:   And don’t forget to pour a little bit in my bowl! Happy Birthday. Try a few of your own Wordy Verses    Most people tend to wait until the last minute to shop for a birthday party or any other special occasion. Imagine a consumer in a store with only a few minutes to choose the perfect card. Consumers prefer words that have a smooth flow- a perfect rhythm. Wordy verses like â€Å"your caring loving beautiful character† and â€Å"you’re the super kindest most thoughtful angelic person I know† are simply too much to chew on, especially when you are in a rush. Publishers avoid buying wordy verses because consumers avoid them as well! Instead, aim for clarity. The Sentimental Publisher There are publishers that prefer emotional-type verses like Blue Mountain Arts (www.sps.com). I love writing these type of verses because I have so many family members and friends who invoke loving emotions within me.  Ã‚  Ã‚   Revise rejected sentimental verses List what makes the recipient unique. State feelings the recipient invokes. Explain the hopes you have for the recipient on the occasion   Ã‚   you’re celebrating. What to Do When Revisions Do Not Work If you have revised your piece with no success, keep hope alive!   Send your work to another publisher. Another pair of eyes may be just what you need to make a sale. Reach For Success According to the Greeting Card Association, the greeting card industry raked in over seven billion dollars in annual retail sales last year. That is more than enough incentive to aim high